Why stock Tic Tac?
Mints and Gums is one of the most impulsive confectionery categories and visibility is the key to getting more sales as the majority of purchases are unplanned. Tic Tac is now the 9th fastest growing brand and is worth £26.5m.
Tic Tac is worth £26.5m and is growing at 3% YOY
72m packs of Tic Tac were sold in the last year
The 2015 launch of Mixers saw 49% of purchases new to the Tic Tac brand
Media Spend >
Tic Tac is experiencing a significant media investment throughout 2016/17